Agile Methodology

A project management approach that delivers work in small increments through iterative sprints.

Complete Definition

Agile Methodology in CRM implementations breaks projects into 2-4 week sprints, delivering working functionality incrementally. Each sprint includes planning, development, testing, and review. This approach provides flexibility to adapt to changing requirements, enables faster time to value, and ensures continuous stakeholder engagement. Agile is particularly effective for CRM projects where requirements may evolve.

Key Points

1Delivers in short sprints
2Provides flexibility to change
3Enables faster value realization
4Ensures continuous feedback

Related Terms

Minimum Viable Product (MVP)

A version of a new product with just enough features to satisfy early adopters and gather feedback.

Change Management

A structured approach to preparing, supporting, and helping individuals, teams, and organizations in making organizational change.

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