Challenge
Digital lending platform experiencing 300% growth with legacy CRM collapsing under customer volume and transaction load.
Solution
Migrated to Salesforce Sales Cloud with Heroku data layer, Plaid banking integration, and Stripe payment processing for scalability.
Key Outcomes
- Scaled from 10K to 312K customers
- 99.94% system uptime
- $850K cost avoidance vs. custom build
- 98% faster customer onboarding
Tags
FintechScalingDigital LendingMigration
Implementation Timeline
10-14 weeks
High Complexity