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General CRM

Composable CRM

An architectural approach where CRM functionality is built from a collection of independent, best-of-breed applications that are seamlessly integrated.

Complete Definition

Composable CRM represents a modern architecture where businesses assemble their ideal CRM ecosystem from multiple specialized applications rather than relying on a single monolithic platform. This approach offers greater flexibility, scalability, and the ability to choose best-in-class tools for each function while integrating them through APIs and middleware.

Key Points

  • 1Flexibility to choose best tools
  • 2Easier to adapt to changing needs
  • 3Reduces vendor lock-in
  • 4Requires strong integration capabilities

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